Nesting as Display Strategy

Nesting Tylenol Main

Chaos and clutter obscures branding, package design and benefits copy. One way to reduce the shelf confusion is enhanced self-merchandising through stackable, self-organizing nesting container design. Items become better behaved and more able to billboard brand and benefit. I liked the concept of the nesting containers for Tylenol. Now if only all the items in my medicine cabinet would stack so well.

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For Self Merchandising posts by Title see…
ZipLock®-In-Action Tote Display
Follow One-Direction® Cosmetics
Roadside Emergency In-Store
GE® Upgraded Blister Pack
Xmas Bed Sheets Belly Banded
Steelers® Keep-it-Kolder PowerWing
Thumbnail Nail Brochure
Mutant Ninja Turtle Straight-Entry
Undershelf Shower Rod Rack
Cheap Label, Cheap Wine
Retailing Vodka by the Shot
Head Shop, Hookah or Still?
Tropical Fish Impulse Buy
Belgique® Chef as Brand Icon
Wheel Chock Summer Sale
Nesting Self-Merchandising Lawn Spreaders
Wegman’s® Craft Your Craft Beer
Wire-Tied Hand Soap
Periscope Bullet-Nose Multi-Hook
Clothesline Self-Merchandising
3 Pak Organic Coffee Rocks
Hyper Coil™ Self-Merchandising
Moleskine® Storyboard Sell
Smith & Hawkens® Brand Blossoms
Urban Decay® Naked
Chicken Nests In Store Cooler
How to Drink Scotch®
Tension Rod Shelf-Edge Array
Tension Rod Hooked Array
Tension Rod Hang-It
Wasp-Waist Item Self-Displays
Self-Merchandised Frogtape®
Precariously Balanced Frogtape®
Jeans Sold by Tube
Watch Box Hangs, Lays or Stands
Spring Clamps Take Flight
Grips-on-Strips Cross-Sell
Prickly Clamp Point-of-Purchase
Nesting as Display Strategy
Which First, Griffin or OtterBox?
Carabiner Motivates Rope Sale
Pouch Merchandising by Hook
Pouch Merchandising as Store-In-Store
Pouch Merchandising Challenge
D-Ring Shoelace Hanger
Mickey Mouse Ears Are The Sale
Item is Two Sizes, Package is One
Knife Guard is Knife Displayer
Ladder Grid Sells Ceramic Tile
WD-40 Display Flattery
OtterBox Box Outdoes Itself
T-Shirts Retail in Tubes
Magnets as Fixtures
Cap Brands and Hangs Product
Removable WD-40 Hang Tabs
Puzzle Package Self Promotion
Bottles in Strip Merchandiser
Bottle Hung to Merchandise
Tube Hangs and Retails Itself
Hanging Tube Self-Sells
Cookware Merchandises Itself
Neck Support for Water Bottles
Loop Hook Feeds Bottles Water
Waterbottles One-Up on Slatwall
Loop Hook Provides Neck Support
Store Self-Dispenses T-Shirts
Potion and Elixer Merchandising
Spoon Rest Package Overlay is Die Cut

Compare self-merchandising packaging…
Self-Merchandising Firewood
Clay Pot & Twine Merchandising
R2D2 Droid Inflatable
NARS® Cosmetics Pyramid Pack
NARS® Cosmetics Mirrored and Laced
Merchandising Robot Fish as Pets
Steelers® Keep-it-Kolder PowerWing
Re-Branding Cotton Candy
Ferrero Rocher® Xmas Traditions
Retail Fixture Yin and Yang
Bulgari® Brand Understated
Branded Skulls and Roses Tester
Truncated Cubes Self Merchandise
Cloisonné Nail Branding at Sephora®
Couture™ Toilet Plunger Self-Sell
Union Jacking Cosmetics
Personalizing Package Shapes
Owl Self-Merchandising

For a subset of Clamp self merchandising see…
Spring Clamps Take Flight
Grips-on-Strips Cross-Sell
Prickly Clamp Point-of-Purchase

For Self Merchandising resources see…
Self-Merchandising Pinterest Board“ for a visual summary
Self Merchandising Index Page” for all research links

Self Merchandising Store Fixtures Pinterest Board for Fixtures Close Up

For Red Fixtures resources see…
Red Fixtures Pinterest Board“ for a visual summary.
Red Fixtures Index Page” for all resources and links

Red Fixtures in Retail Pinterest Board as FixturesCloseUp

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