DeWalt Three-Tier Price Strategy

DeWalt 3-Tier Screw Gun Slatwall Rack Naked

DeWalt 3-Tier Screw Gun Slatwall Rack ProppedOffering three different quality Screw Guns at three price points, DeWalt benefits from displaying as a group for cross-comparison, and trade-up in purchase selection. If I can get “Good” for $79, why not “Better” or “Best” for only $89 or $99? Smart strategy. But I would have added a super-duty “ringer” unit at $149 … that way the $99 would look like a huge bargain and be the typical selection. No need to pay $149 … but the extreme price makes $99 look VERY attractive and the lower priced models cheap and less desirable. (See Premium Decoy Pricing). Obviously DeWalt is too classy of a name to listen to scurrilous advice from the likes of someone like me.

Compare and contrast…
Conduit Bender Decoy Pricing
DeWalt Three-Tier Price Strategy” (This Post)

Follow DeWalt® brand fixtures at…
DeWalt® 3-Pack Saw Sale
DeWalt® Circular Saw Blade Strip Merchandiser
DeWalt® Diamond Plate  Peg Hooks
DeWalt® Yellow Branded Fixtures
DeWalt® Three-Tier Price Strategy

For DeWalt merchandising resources see…
“DeWalt Pinterest Board” (Pending)
DeWalt Index Page

Compare with Hair Appliance Fixtures...
Flatiron Fixturing for Hair
Display Holes Increase Versatility
Wing-nutted Display Studs for Dryers
Hair Dryer Hooks for Pegboard
“Sloped Slatwall Display Surface”
Window Dressing a Hair Dresser
Sloped Slatwall Sign Mount

For all Hair Appliance Fixtures resources…
Hair Appliance Fixtures Tag” for a scrollable list of discussions.
Hair Appliance Fixtures Pinterest Board“ for a visual summary.

Hair Appliance Fixturing Pinterest Board on Fixtures Close Up

For Families of Items fixtures by Title see…
DeWalt Three-Tier Price Strategy” (This Post)
J-Hook Creates Own Label Mount
Coin Purse Cascade at Henri Bendel
Pegboard Rack Has Kickstand Built-in
Elizabethan Pet Collar Display
Pegboard Rack Kickstand Built-in
Outlandish Stepped J-Hook
Under-Shelf Waterfall J-Hook Solution
Drop-Arm Scan Hook for Pegboard
Jagged Serrated Waterfall Hook
Coin Purse Cascade at Henri Bendel
Hoop Hook, I Ask?
How to Sell Skateboards
Skateboards Bar Mount
Skateboards on End
Umbrella Waterfall Rack Arm for Grid
PowerWing Sells Belts and Ties“.
Three Mailers, One Rack
Pet Collar Hump for Pegboard
Picaso-esque Retail Mannequins

For all Families of Items fixtures resources see…
Families of Items Pinterest Board“ for a visual summary.
Families of Items Index Page” for all resources and links

Families of Items FixturesCloseUp Pinterest Board

To monitor Black Fixture topics track…
Black Color Fixtures Pinterest Board“ for a visual summary.
Black Fixtures Index Page” of all resources.

Black Color Fixtures in Retail Pinterest Board FixturesCloseUp

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