Famous name, famous song, and point-of-purchase access to easy fragrance refills. This display is targeted for a younger crowd, but seeks to maintain loyalty to the artist music and brand. Most fascinating is the fragrance “laboratory” name up front, and mating of the perfume bottle with the refill station bottle holder. Nice job Lady Gaga and your licensed Fame perfume proxy. CLICK the gallery below to step through 5 increasingly closer views.