Darkness is More Efficient P-O-P

Only Darkness is More Efficient Main
Insignia Only Darkness is More Efficient Corrugated Point-of-Purchase Display

Only Darkness is More Efficient AuxNormally I am looking at the fixtures. But I truly enjoyed this point-of-purchase tagline and point it out to you. The Corrugated display is outfitted with light-weight plastic Scan Hooks. The green color reinforces the green nature of the offering, and I assume both corrugated display and plastic hooks are recyclable if treated correctly. A QR code allows instant online research without wasting paper on brochures. So in the end I have looped back to retail and fixture concerns after all. CLICK the thumbnail for alternate angle.

For lighting related posts see…
Only Darkness is More Efficient” (This Post)
Doomsday Kerosene Lantern Sale
Hyper Coil™ Self-Merchandising
Prada Does Purse Light
Robert Graham® Sunglass Lamp
Lutron® Gravity-Feeds Its Dimmers
Lutron® Color Samples To-Go
Recycling CFLs In-Store: No Tubes Please
Pulitzer Prize Winning Staging
Valentine’s Day Lamps for Lovers

For all Lighting Merchandising resources see…
Lighting Merchandising Pinterest Board
Lighting Merchandising Index Page

Lighting Merchandising Pinterest Board

For all Corrugated Hook resources…
Corrugated Hooks Pinterest Board“ for a visual summary.
Corrugated Hooks Index Page” for all resources and links

Corrugated Hooks Pinterest Board for Fixtures CloseUp

For all QR Code resources see…
QR Codes in Retail Pinterest Board“ for a visual summary.
QR Codes Index Page” for all resources and links

QR Codes in Retail Pinterest Board for FixturesCloseUp

For all Plastic Hooks research aids see…
Plastic Hooks Pinterest Board“ Visual Summary
Plastic Hooks Index Page” for all resources.

hooks-plastic-hooks-fixturescloseup-pintereest-board

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2 thoughts on “Darkness is More Efficient P-O-P

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