Kohl’s® Dream vs JCPenney® Dream

Kohls Dream Department Main
Kohls Dream Department Main

Kohls Dream Department OverallHere is proof of my theory that all of us keep using ideas over and over again, just reinterpreting. These Kohl’s Dream Bedding Department banners sell the sizzle of sleeping comfort, not the steak. And though an interpretation unto itself, compare with JCPenney’s Dream Department via link immediately below. Expand your exploration further with a Departmental and Store Entry Branding threads even farther down.

Compare and contrast dream departments at…
Kohls® Dream vs JCPenney® Dream
Dream of Down at JC Penney

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For Linen Fixtures and Merchandising see…
Bed Bug Proof Pillow Cases
Care For a Blanket In-Store?
Fabric-Banded Plush Throws
Christmas Bed Sheets Belly Banded
IKEA® Ceiling Comforter Rack
Goose Down Spokesmodel
Tommy Hilfiger® at Home
IKEA® Swing Arms for Linens
IKEA® Freestanding Linen Silo
Plastic Frame Displayer for Linens
A Tommy Hilfiger® July 4th
IKEA® Mattress Protector Floor Bin
Stearns and Foster® Branded Dorm
Gravity Feed to Rear Not To Front
Dog Bed Merchandising in Red
2010 Creative Cross Sell Award
Kohls® Dream vs JCPenny® Dream
Dream of Down at JC Penny

For all Bed Linen resources see…
Bed Linen Pinterest Board
Bed Linen Index Page

For Departmental Branding subset see…
Kohls® Dream vs JCPenney® Dream
Dream of Down at JC Penney
Long-Stem Ralph Lauren
Toto® WC Downplays Trademark
Pinstripe Tailored Look is Multi-Branded
JCPenny® Dine is The In-Store Sizzle
Hand Dryers Sponsored by Aqua
Sperry Top Sider® Brand Sets Sail
Lacoste® Crock Takes a Stand
Bearpaw® Boot Branding
Abercrombie & Fitch De-Branded
Lacoste® Department Branding
Levis® in Neon
Macy’s Employment Branded In-Store
Michael Kors R.I.P.
Under Armour® Shoots Hoops at Macy’s
Quoizel® Double Branding in Depth
Trending T-Shirt Merchandising
Brand Downward Directional to Jeans
Alice + Olivia® Branded Birdcages
Stella McCartney® Pagoda Pedestal
KitchenAid® Plug-In J-Hooks
Cuisinart® Fruit-Juice-It
Tommy Hilfiger® at Home
Insects as In-Store Icons
Fabric Banner for Epic Threads
Fantini® Boffi Floor Faucet
Ralph Lauren® Now Brands Paint
Belgique® Chef as Brand Icon
Alexander McQueen® Logo Shorthand
Macy’s Mannequins On a Ledge
Store as Fashion Design Canvas
Brunello Cucinelli Fabric Roots
Polo Ralph Lauren In-Store Saddle
Sperry Top-Sider® Knot Ties
Stearns and Foster® Branded Dorm
Cusp® Music for the Eye
Liz Claiborne Store-Within-Store
Ralph Lauren® Denim and Supply
Dream of Down at JC Penny
Martha Stewart Color and B&W
LuLu Guiness® Brand Gone Askew
Robert Graham® Signature Fixturing
Happiness is Chic
Michael Graves Brands a Bird
Joe Fresh® Challenges Tory Burch®
Lucky® vs Lucky Brand®

For Store Entry Branding resources see…
Store Entrance Branding Pinterest Board” for visuals only.
Store Entrance Branding Index Page” for all resources and links

Store Entry Branding on Pinterest

For inside-the-store Logo Branded Fixture resources see…
Logo Branded Fixtures Pinterest Board” for a visual summary.
Logo Branded Fixtures Index Page” for all resources and links

For Red Fixtures resources see…
Red Fixtures Pinterest Board“ for a visual summary.
Red Fixtures Index Page” for all resources and links

Red Fixtures in Retail Pinterest Board as FixturesCloseUp

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2 thoughts on “Kohl’s® Dream vs JCPenney® Dream

    1. Thanks for the heads-up Jonathan. I backtracked through 4 years of posts and Penney started off correct then drifted and the error was carrier forward. I corrected all main headings and the Index Page so the most egregious have been remedied. Too bad I don’t have a Global Search and Replace across all 5,000 FixturesCloseUp posts in WordPress. Again thanks for taking time to point out the error. Regards — Tony

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