Ding-n-Dent Insurance Band Aid®

Ding-n-Dent Insurance Bandage Main
Ding-n-Dent Insurance Bandage

Ding-n-Dent Insurance Bandage AuxWhat better point-of-purchase attention compeller for Ding-n-Dent insurance than an oversize Band aid® on the car itself? But be mindful of the theorem “Value = Idea x Execution.” The idea here was brilliant, but the execution falls a bit short. Even in closeup, the bandaid is not immediatelyy and easily recognizable. I am sure it was the client (for I usually am one) not the designer who forced addition of the extra blue photos that detract from a Band Aid look. All you creatives, don’t ya just hate us clients and wish we’d keep our fingers out of the concept and execution?

Compare and contrast directly…
Ding-n-Dent Insurance Bandaid
Mercedes Benz® Wheel Point-of-Purchase
Ace Bandage Sells a Lifestyle

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For Automobile posts by Title see..
Ding-N-Dent Insurance Bandaid
Four-Wheel-Driver Not Four-Wheel-Drive
Bentley® Branding One-upmanship
Tesla® SuperCharger Branding
Mercedes Benz® Wheel Point-of-Purchase
Mercedes Benz Point-of-Purchase Miniatures
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Custom Automotive Hook CloseUp
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Pennzoil® Branded Ring Hook
How Fixtures Sell Funnels

For all Automobile merchandising resources see…
“Automobile Pinterest Board” (Pending)
Automobile Index Page

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