You show off your Mercedes. You show off your kids. Here Mercedes Benz Manhattan gives you a way to show off both simultaneously, Mercedes branded T-Shirts in children sizes. Given the “L-O-V-E” graphic these may be targeted for 60’s Babby Boomer Mercedes owners grand, or great grand children. But the merchandising effort is a good one. Of fixture note is the arched. Pin-stopped, Slot-Mount Faceout Arm.
BACKSTORY:Mercedes Benz Manhattan is the only MB owned dealership in the United States. A flagship “boutique” dealership, it occupies a mega, multistory building on a 330,000 square foot lot on 11th Avenue between 53rd and 54th Streets. One of its most impressive amenities (to me) is auto-opening-garage-door access to drive-right-in, valet parking within the building. Just drive up and you and your vehicle will be welcomed in with open arms. Our favorite Mercedes Benz Manhattan associate: Sheik Nabijan, firstname.lastname@example.org, 212-629-1408. Ask for him by name, you won’t be disappointed.
If your Finial is a Metal Stamping like this, debossing your logo can be part if the operation at only the added cost of the logo deboss die. Why not then Brand all your fixtures if as easy as this? Even a small detail like this can add to your brand recognition and consistency of presentation. CLICK the thumbnail for the overview of the entire Under Armour® Slot Mounted Faceout.
Folding reading glasses are a small, tightly packed offering that cried out for small, Straight-Entry Scan Hooks as an outfitting solution. I could barely get a cellphone lens in position to document this fixturing. A bit of “negative space” added to the display by dot-dash-dot usage of the Slotwall … item-hook-spans-slots, centers-on-slot, then spans-slot-again. Plastic Backplate color just happened to match the Slotwall, helping maintain a calm background against which to present. As is always the case, eyeglass diopter strength labels are color coded, but no master signage presenting, explaining, or offering various size typeface examples for in-store test.
Here the simplest of Display Hooks is combined with a sophisticated serpentine Indexed Bar Mount System to position L’Oreal facings while maintaining negative space for an airy rather than jam-packed mass merchandised look. Safety-Tip Ball Ends are also an upgrade to the Hooks, but usually at no extra cost if you know the right manufacturer. Shams stand at the ready to face product, but seeming unnecessary. Check the gallery of images to inspect the slotted Indexed Bar concept.
Big names and brands think big and alike. Only in the House of Mercedes® have I seen a similar custom hook approach … and this one by Henri Bendel® is even classier. Gold-Tone hooks as a contrast to Black Slatwall with Silver Channel Inserts is a classy combination … one I would have though too diverse until I saw here. See hook mounted in closeup via thumbnail you, and naked in the stepped gallery vies.
Nice understated branding for this multi-gondola offering of Gold Crown Studio Collection. Display differentiation is enhances with Open Wire Basket for Slotwall in addition to shallow shelves and the occasional Slotwall Display Hook. Most offerings are well suited to the Wire Basket support, with little to be hooked anyway. See the thumbnail closeup and various zooms via gallery of images.
If these are LG® Gizmo Gadgets then the supporting outfitting are surely LG® Gizmo Gadget Displayers. Interesting that the gadgets themselves do not seem to carry the LG® Gizmo logo or merit branded signage. The individual gadget tags do however define for the customer. CLICK through the thumbnail and all gallery photos to get a feel for the slot-mount displayer design and function.
Slot mounts, deep blue color, PowerWing location and the Disney® imprint help these DVD Trays stand out amid aisle of competing merchandise. Both the plastic trays and portions of the upright also feature Mickey Mouse head-and-ears knock-outs for a final personalizing touch. The Disney® name and outfitting worked because stock was low and sales seemed brisk. CLICK the gallery to step through various zooms.
From a distance this appears to be a Do-It-Yourself Display created from a painted, up-ended wood shipping Pallet. But in actuality a professional Corrugated point-of-purchase creation. The white Tree silhouette immediately communicates these are small Christmas Ornaments for sale, even at a distance. CLICK the thumbnail for details of the Flatback Slotwall Hook design. Seen at Hallmark®.
Given these Hallmark® Christmas Ornaments are various sizes, planning ahead for an irregular arrangement with Staggered Slots was genius in practicality. The staggered arrangement also kept the look from being too structured as aligned, regimented rows and columns of slots might have. CLICK the thumbnail for overview and gallery for zoomed details of the Flatback Slotwall Hook employed.
An alternate review of this Hallmark® Slotwall Display to focus on the custom Backtag employed for identification, pricing and designer attribution. See that the Backtag is automatically held in place by the Flatback Slotwall Hook … no separate label holder or Grip-Clip required. Another example of Point-of-Purchase display genius on the micro scale always celebrated by FixturesCloseUp.
Nicely formed and finished Metal Butterfly Display Hooks create a more upscale means of presentation for these folding Umbrellas than ordinary All-Wire Single Prong Display hooks might have. The Slotwall Background too, presents itself as less discount-ish than ordinary Pegboard. Sadly the Carry Strap Toggles made the hanging a bit busy but did shorten the Umbrellas to fit the space. And you can’t have everything going your way, can you?
The high end of Mercedes Benz® interiors is the Designo Series which here merits a showroom sample swatch display of its own. Though good for picking paint and leather colors, it does not come close to selling the complex tufting and 40,000 stitch patterning of the best-of-best Designo designs. It is interesting to see that Mercedes paints curved faux body parts and employs custom Slotwall Hookery in support of the line. CLICK the thumbnail for closeup and stepped views of the leather swatches.
Trust Mercedes® to offer a custom Slotwall Hook unlike any other. With their thousands of innovations and patents, this Visplay branded Hook was surely not designed on a napkin over coffee break. I did not thoroughly test, but with active ongoing use of sample swatches, take care that any mount system not be easily dislodged from the display. See the display view as thumbnail, and step through the gallery for hook details.
If you need to keep a Bar Hook in location, an Indexed Bar with matching Backplate Display Hook is a sophisticated yet light-duty method of positioning. Clip-On and Friction Fit Bar Hooks also maintain position, but some are then harder to reposition. A standard Saddle-Mount might offer no resistance to horizontal movement. Regardless of your need, most manufacturers will provide free samples for evaluation. Take them up on it if you have a special situation. CLICK through the gallery for stepped views of this Bath Pouf or Puff outfitting.