Platform carts with 6-wheels offer better maneuverability than 4-wheels and can turn within their own radius.If you are going to mobile merchandise Kayaks, Pelican® or other brand name, make sure you specify 6-Wheel Carts. And while considering necessary details, see that this model offers twin uprights on the far side to contain the bulky load. As a Kayak Cart, this is a good one. Seen outside Dicks Sporting Goods.
Though Walmart® hopes to push these out the door, I suspect this lone Kayak was inbound as a return awaiting restocking. It is interesting to note that Walmart® merchandises boats in sizes that fit their sopping carts. A good plan if you hope for unassisted purchase and carry-out. Can you say the same on your large items? Do you offer Dollies? Call Buttons for easy outreach for staff assistance? Shelf Edge Pick Cards with loading at curbside? All are possible strategies brought to mind by this Walmart return.
FixturesCloseUp covers branches and seating as store amenity. Which is why I suggest to you that seating like this seen for sale, might make interesting comfort amenities in retail itself. Minimally for kids it would engage and pacify … if only for a time. For adults it could help carry the in-store theme in Baseball, Soccer, Sporting Goods and Fitness Retail, while allowing rest for both shoppers and significant others. But though the idea is mine, a source for adult-size sports seating is the challenge for you.
Those who play a sport like to show off in that sport. So wild and crazy gear like these outrageous Filed Hockey Shin Guard Socks are worth a bit of in-store promotional effort. This Factor® display employs SlatGrid with Flatback Grid Display Hooks. Sock coverage of the display faces would normally cover the entire surface, preventing “Sight Leak” … the eye passing through the display and being confused by merchandise beyond. Set a hook close in the thumbnail. Click through the gallery of photos for zooms.
Show off your Field Hockey Stick selection with an array of Slatwall Faceouts. I would have staggered height across all to create a visually interesting pattern as done in the main photo left, but see that in the thumbnail other goods on the base deck interfered. Don’t forget this general approach as seasons change. It it obvious that these Faceouts would be excellent for giant Christmas Candy Canes as a full year cycles.
If you are not sure exactly what Sporting Goods will be displayed in what fixture, or need flexibility in headlining because offerings will change, maybe it is actually a good instance for use of a Generic Sign. Here “Equipment” seen in Nike® Athletic Footwear and Attire could segue to anything from Frisbees to Baseball Helmets, Badminton Birds to Balls as seasons change. In this instance the merchandise was actually the latter, Balls, Private Labelled for Nike®. Still works well under the generic heading “Equipment.” See the Perforated Metal Gondola Backer with Open Wire Bulk Bin Fronts.
Tall Gondola and SlatGrid provides addition Perimeter merchandising space without cutting off any view of the Prime Scuba Dive Shop (Middletown, NY). The greater height allows displays of full length dive suits and additional rows of SlatGrid Display Hooks. Lighting, and possibly a dollop of black added to the blue backboard paint, make for a more subdued perimeter hue. Look close to see the Manila Tags in use as price and product information carriers. Store design, fixture supply, and images courtesy of the famous M. Fried Store Fixtures (Visit their Showroom at 101 Varick Avenue, Brooklyn, NY). Scroll down for more Dive Rite and M Fried.
EDITORS NOTE: No remuneration is involved in creation of FixturesCloseUp posts. I do not publish Product Releases directly, but if you have an unusual fixture use in retail, my 120,000+ annual visitors might be interested. Fire off an email to me. I am happy to provide my readers with ideas and choices.
Being a Snowshoer (Snowshoist?) I could not pass this display without comment. A bit busy visually, hopefully the full-billboard side view was enough to stop traffic as potential users. Most unique was that this Snowshoe offering was part of the seasonal merchandise fielded by Wegmans® Supermarkets in their entry court. Trust Wegman®s to always try something new. Now if it would only snow.
If for no other reason than the creativity and alliteration of its positioning statement, Modell’s® Sporting Goods deserves its regional success and maybe even an advertising award. In my opinion this slogan even beats the seminal “I want my Maypo.” CLICK the thumbnail for an alternate view. Then follow selected Modell’s fixtures and merchandising below.
Simple graphic icons reach out to every sport while keeping the window clear and open for a view of the sporting goods offerings inside this Modell’s branch. Some of the most popular sports are listed, but how about a seasonal addition of more unique activities like Kayaking, Snowshoeing, Parasailing, and Pogo Sticking? CLICK the thumbnail for a closeup. Scroll down for more of Modell’s Sporting Goods shop fitting.
Modell’s Sporting Goods® Clipboard signage was first profiled here on FixturesCloseUp years ago. But scan this photo in detail to see that the in-store use has spread across the selling floor. This not-so-subtle fixture approach adds to the informal branding of the chain. CLICK the thumbnail for a closeup. The message is simple, save big at Modell’s.
Here Under Armour® shoots Basketball-like hoops with the Macy’s® Star as a cooperative display of branding muscle. One wonders if Under Armour conspired in the provision of athletically-inclined, manly mannequins for this center store display. Click through the gallery for various views. Stealing a Mercedes Star is worth money. I wonder if I should have tried to spirit off this Macy’s Star.
Loop Hooks take on a new vertical direction in these Upright-mounted Under Armour® Faceouts. The out -and-back configuration corrals merchandise and keeps it on the Faceout. And arced backplate fits the curved contour of the tubular upright, while a threaded fastener locks all in place. Square perfed polished metal backgrounds add additional detail. CLICK the thumbnail for a more distant view. Seen in Macy’s®.
Though not strictly necessary in a loose Back-to-School Lacrosse display like this, if your standard store outfitting is Straight-Entry Hooks, they offer no disadvantage here, and actually would speed setup in any event. If desired they would permit a much denser, close-packed offering of Lacross Balls to the left. As for Lacross Sticks, they promote themselves in a lineup array at right. One wonders if the vivid orange Skinz was planned or coincidental relative to the matching orange and contrasting green and white Lacross Stick Baskets. CLICK the thumbnail for a tighter shot.
A Towel and Sarong Clip made to look like Sunglasses? Normally I want my sunglasses to be sun-functional and only need a place to hang when removed. Using non-functional Sunglasses as a Sarong Clip seems a bit bass-ackwards. How about a Towel and Sarong Clip, that includes a built-in clip or loop for the functioning sunglasses? Damn. I knew I should have attended this particular product development meeting. In-store fixturing was Merchandising Strip to allow cross sell and impulse buy anywhere.
Internal hoops hold open the base and mouth of this Victoria’s Secrets® “Pink” branded offering of water bottles. But the display could just as easily have been any other merchandise in bulk. Rope handles allow easy transport, and a short pedestal base raises the offering so not totally overlooked (pun intended). CLICK the thumbnail for more. Though you might think a canvas fixture unassuming, see how many threads it ripples through here on FixturesCloseUp.
My Skateboard as well as Retail Recycling threads both benefit from this concept. Why not ask for trade in on old skateboards and snowboards when you sell new, and recycle the old into retail and even skate park furnishings. With some of the creative graphics on boards, the recycled stools might qualify as street art. See the original post at GreenMuze,, CLICK the thumbnail for more here, then follow the threads below.